Sitecore Upgrade Leads to Optimal Customer Journeys

With a focus on customer personas, AgencyQ upgraded the UFP Industries website and three corresponding vertical-focused sites onto the latest Sitecore platform. This has resulted in optimal customer journeys across all four sites.

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UFP Industries website
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With a focus on customer personas, AgencyQ upgraded the UFP Industries website and three corresponding vertical-focused sites onto the latest Sitecore platform. This has resulted in optimal customer journeys across all four sites.

UFP Industries challenge

The Challenge

UFP Industries, a leading manufacturer of wood and wood-alternative products, needed to upgrade their main website and three vertical-focused sites.

UFP Industries solution

The Solution

AgencyQ focused on understanding UFP's customer personas and their unique needs. The upgrade to the latest Sitecore platform enabled personalized journeys across all four sites.

UFP Industries results

The Results

The Sitecore upgrade has resulted in optimal customer journeys across all four UFP Industries sites.

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