Transforming Digital Strategy to Better Serve Members
A deep discovery phase allowed AgencyQ to transform SABOR's digital strategy using Sitecore's Digital Experience Platform and Sitecore Search, resulting in a 70% drop in content editors' reliance on developers, 15% growth in search and improved member satisfaction.
A deep discovery phase allowed AgencyQ to transform SABOR's digital strategy using Sitecore's Digital Experience Platform and Sitecore Search, resulting in a 70% drop in content editors' reliance on developers, 15% growth in search and improved member satisfaction.
The Challenge
The San Antonio Board of REALTORS (SABOR) is the largest professional trade organization in San Antonio, with more than 13,000 members. SABOR came to AgencyQ knowing a redesign of their website was necessary but not all that would be needed to best serve the needs of its members.
The Solution
We started our work with SABOR with a deep discovery phase, led by our strategy and human-centered design teams. We migrated and redesigned the SABOR site on Sitecore's XP platform, selected for its ability to deliver personalized content at scale.
The Results
Since the launch of SABOR's new site on Sitecore, content editors' reliance on development resources for content management reduced by 70%. Additionally, search usage grew by 15%.
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